Bait Link Exchange Partners With Your Index Page.
by Nickolay Bokhonok
It is really possible to bait lots of potential link exchange partners with one simple option. When you email your potential link partners or call by phone or post an offer in the niche forum tell one magic phrase - "I will put your link not only inside my link directory but also on the index page of my site."
This magic phrase will immediately put you out of the crowd. Wow, the great index page. Sure they will like to get their link on an index page of the relevant site and will exchange links with you.
But there is one big HOW. How are you going to put all that links on your index page?
At the beginning it will be easy, before you have some decent 20-30 links. But when you grow to 50 or 100 or more? Putting them all on your index page will look like a barbaric disaster in terms of design and SEO. The solution to this problem is really simple.
Put the block of "Recently Added Links" on your home page. Actually, it doesn't matter how exactly you name it. It can be "Latest Internet Marketing Links" or "Fresh Diving Resources." The most important is the idea of displaying the block of latest 5 or 10 or 20 links that have been added to your link exchange directory.
Surely it is not the same to getting a permanent index page links. But hey, there is nothing permanent in this world today, even weather changes. However if you do link building reasonably your link building speed is not very quick (otherwise Google can raise red flag on your site and Matt Cutts from Google *leaked* info about it). So with moderate link building speed the link of recently added link partner will stay on your site for 7-10 days. And from my experience search engine bots visit my index pages and cache it regularly, so the backlink of your link partner WILL get snapped by bots on your index page - exactly what your link partners will love to get. So, at the beginning of link exchange you give them a linking credit from your end, a startup boost.
The most important - don't lie them saying you will give a permanent link on the index page. When they ask, explain the picture. And make sure to use other important factors like relevant content on the categories with links, RSS feeds, direct links from index page to categories where your link partners will have their link for long and other vital link building package elements. Show them that you overdeliver.
And the latest issue. Adding recently added links manually is not interesting. But this is not a big problem. You can search Internet and find many tools that already have this feature automated, this is normal for link building solutions these days. Most of them even allow you to setup how exactly recently added links to display and automate their pasting on index page.
Don't waste your time - give your link partners advantage and use the increased responce.
Nickolay Bokhonok - inventor and owner of Internet marketing tools. Recent tool from Nick - Automatic Reciprocal Link Exchange Script + Free Link Building Course
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